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Power

As cliché as it may sound, knowledge is indeed power. When you need to get things done, it helps to have the driving force to complete your work. Learning the language of your target market is helpful, but knowing the culture as well will help you outlast the competition.

Balance

A delicate tension exists between assertiveness and aggression, polite conversation and insult, international accords and international incidents. Maintaining equilibrium in the fast-moving global and electronic economy is vital to avoid capsizing.

Agility

Change is a constant that flows more quickly than ever. Your business needs the flexibility to anticipate change trends and react to unexpected change with enlightened finesse. Foreign cultures can have strong undercurrents that are not readily apparent to newcomers.